Hi, I'm Maya.
Bookkeeping found me in 2019 and honestly, it felt like coming home.
I've always been someone who loves putting things in the right place. There's something deeply satisfying about making sense of what feels like chaos and finding the story hiding inside the numbers.
But I don't just hand you reports and call it a day. I want to make sure you actually understand what those numbers mean for your business. That's where the real value is. Whether we're doing a CFO advisory session, working through your financial reports together, or I'm training you on QuickBooks so you feel empowered to understand your own numbers — my goal is always the same: to make you feel less overwhelmed and more in control of your business.
I love helping a business owners go from feeling overwhelmed by their finances to feeling confident and in control.
Meet the Founder
When I'm not digging into your numbers, you'll probably find me outside! I love identifying plants and birds, and really just soaking in whatever nature has to offer that day. You can usually find me trying out new recipes, swing dancing, visiting local museums and catching live shows. Exploring Philly with the people I love is one of my favorite things.
What Rooted Growth Advisory Is
Rooted Growth Advisory exists because too many business owners are stressed about their books, unsure what their numbers mean, and without anyone to help them make sense of it all.
That's where we come in. We offer bookkeeping services, CFO advisory, and QuickBooks Online training — all designed to give you a cleaner, clearer view of your business so you can make better decisions and actually feel in control.
Simple ideas
Through every step, we've focused on staying true to our values and making space for thoughtful, lasting work.
Lasting impact
We build with clarity, act with integrity, and always stay curious.